Real Estate Market Update – February 2026 vs Last Year

Naples Market at a Glance (February 2026 vs 2025)

  • Pending Sales: +56%

  • Inventory:  -15%

  • Buyer Activity: Increasing

  • Market Type: Moving toward balanced


Naples, Fla. (March 20, 2026) – Buyers from the north and east descended on Naples in February resulting in a 55.9 percent increase in pending sales (homes under contract) compared to February 2025; and a 23.4 percent increase in pending sales compared to January 2026. Broker analysts reviewing the February 2026 Market Report by the Naples Area Board of REALTORS® (NABOR®), which tracks home listings and sales within Collier County (excluding Marco Island), remarked that agents were busy in February in both the resale and new construction home markets.

Is Now a Good Time to Buy or Sell in Naples, Florida?

  • Buyers: More inventory + longer DOM = leverage

  • Sellers: Still strong luxury demand, but pricing matters

Common F.A.Q.'s

Q: Is the Naples housing market slowing down?
A: Not exactly — while days on market have increased, pending sales are up, signaling strong underlying demand.

Q: Are home prices dropping in Naples Florida?
A: Prices are adjusting slightly but remain significantly higher than pre-2020 levels.

Real Talk.

What we’re seeing on the ground is a shift—homes priced correctly are still moving quickly, while over-priced properties are sitting longer.

 

TO DISCUSS MARKET CONDITIONS IN FURTHER DETAIL... MESSAGE US BELOW OR CALL US DIRECTLY AT (239) 438-1102  

Curious what your home could sell for in today’s shifting market? Let’s run a quick, real-time valuation. Click here for a Free Home Evaluation

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Naples Real Estate - Active Listings

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1385 Great Egret Trl, NAPLES

$10,250,000

1385 Great Egret Trl, NAPLES

5 Beds 7 Baths 8,793 SqFt Residential MLS® # 226024518

Premier Sotheby's Int'l RealtyNaples Area Board of Realtors Logo

8477 Bay Colony Dr 902, NAPLES

$10,250,000

↓ $745,000

8477 Bay Colony Dr 902, NAPLES

4 Beds 5 Baths 6,085 SqFt Residential MLS® # 226002482

Premier Sotheby's Int'l RealtyNaples Area Board of Realtors Logo

528 Turtle Hatch Rd, NAPLES

$10,200,000

528 Turtle Hatch Rd, NAPLES

5 Beds 6 Baths 6,436 SqFt Residential MLS® # 226029325

William Raveis Real EstateNaples Area Board of Realtors Logo

6897 Grenadier Blvd 1602, NAPLES

$10,000,000

↓ $500,000

6897 Grenadier Blvd 1602, NAPLES

3 Beds 4 Baths 4,013 SqFt Residential MLS® # 225034750

Gulf Bay Marketing Group IncNaples Area Board of Realtors Logo

188 West St, NAPLES

$9,995,000

188 West St, NAPLES

6 Beds 10 Baths 8,541 SqFt Residential MLS® # 226027016

The Agency NaplesNaples Area Board of Realtors Logo

Open House
500 Ridge Dr, NAPLES

$9,995,000

500 Ridge Dr, NAPLES

6 Beds 8 Baths 6,459 SqFt Residential
Sun, Sep 13th, 2026 @ 1pm - 4pm
MLS® # 226020554

The Agency NaplesNaples Area Board of Realtors Logo

13323 Rosewood Ln, NAPLES

$9,995,000

↓ $1,505,000

13323 Rosewood Ln, NAPLES

6 Beds 15 Baths 18,516 SqFt Residential MLS® # 226010968

Naples Investment RealtyNaples Area Board of Realtors Logo

235 Little Harbour Ln, NAPLES

$9,900,000

235 Little Harbour Ln, NAPLES

4 Beds 8 Baths 5,172 SqFt Residential MLS® # 226028588

William Raveis Real EstateNaples Area Board of Realtors Logo

1441 Gulf Shore Blvd S, NAPLES

$9,900,000

↓ $350,000

1441 Gulf Shore Blvd S, NAPLES

5 Beds 6 Baths 5,702 SqFt Residential MLS® # 225078983

Coldwell Banker RealtyNaples Area Board of Realtors Logo

2131 Marina Dr, NAPLES

$9,900,000

↓ $1,000,000

2131 Marina Dr, NAPLES

6 Beds 8 Baths 6,349 SqFt Residential MLS® # 225070240

Premier Sotheby's Int'l RealtyNaples Area Board of Realtors Logo

8665 Bay Colony Dr 1202, NAPLES

$9,850,000

8665 Bay Colony Dr 1202, NAPLES

3 Beds 3 Baths 2,870 SqFt Residential MLS® # 226014729

William Raveis Real EstateNaples Area Board of Realtors Logo

160 Broad Ave S, NAPLES

$9,750,000

↓ $2,250,000

160 Broad Ave S, NAPLES

4 Beds 6 Baths 5,283 SqFt Residential MLS® # 226019430

John R Wood PropertiesNaples Area Board of Realtors Logo

 

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Introducing a Sophisticated Approach to Naples Real Estate...

 

 

Meet the Team

Robert and Marlene Alpizar — Naples luxury real estate advisors, Alpizar & Company

Connect with Real Estate Advisors... not Salespeople.

Alpizar & Company is a family-owned independent brokerage specializing in luxury waterfront real estate across Naples' most sought-after neighborhoods. Led by Robert Alpizar (CLHMS, GRI, SRS, PSA) and Marlene Alpizar, our team operates as advisors — not salespeople — guiding buyers and sellers with firsthand local expertise and no corporate quotas.

We offer complimentary, pressure-free consultations without any commitment.

Schedule a free phone or video consultation with Alpizar & Company

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