Connect with Real Estate Advisors... not Salespeople.
Alpizar & Company is a family-owned independent real estate brokerage founded in Naples, Florida in 2019, specializing in luxury waterfront condominiums and coastal estates across Olde Naples, Aqualane Shores, Royal Harbor, Moorings, Coquina Sands, Park Shore, and Vanderbilt Beach. Led by Robert Alpizar (CLHMS, GRI, SRS, PSA) and Marlene Alpizar, our team operates as advisors — not salespeople — guiding buyers and sellers through Naples' most sought-after communities with firsthand local expertise.
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Naples Luxury Neighborhoods
Naples' most sought-after neighborhoods each have their own character, price dynamics, and buyer profile — and understanding the differences is the starting point for any serious search. Whether you're drawn to the bridge-free Gulf access of Royal Harbor and the Nifty Fifty in The Moorings, the private beach enclaves of Bay Colony and Pelican Bay, the beachfront high-rise corridor of Park Shore, or the trophied estates of Port Royal — our neighborhood guides cover each community in depth, with 2025 market data, community specifics, and the kind of firsthand context that only comes from advising buyers and sellers in these markets directly.
Six landmark developments are redefining luxury real estate in Naples. From a Four Seasons beachfront resort to private marina communities, explore the most exclusive new addresses in Southwest Florida.
Naples consistently ranks among the wealthiest communities per capita in the United States — and the real estate market reflects that. The Naples area luxury waterfront market is defined by a small inventory of irreplaceable properties, buyers with sophisticated expectations and no need to compromise, and long-term value appreciation driven by geography that cannot be replicated. Florida's zero state income tax, favorable homestead protections, and 300+ days of sunshine annually make Naples not just a lifestyle choice but a sound financial one. In our experience advising buyers across Olde Naples, Port Royal, Pelican Bay, and beyond, the buyers who move decisively on the right property almost always look back on that decision as one of their best. The ones who wait for a better deal in Naples rarely find one. At Alpizar & Company, your listing isn't one of thousands — it's our focus. As an independent brokerage, we set our own strategy, pricing approach, and marketing plan around your property specifically, not around corporate quotas or franchise playbooks. With over 250 closed transactions and $100 million in sales across Naples' luxury waterfront market, we bring the expertise of a large brokerage with the attention and flexibility only a boutique firm can offer. Request a complimentary property valuation below and let's talk about what your home is worth in today's market. Request a Complimentary Property Valuation reflecting today's market.
By Robert Alpizar, CLHMS | Broker-Owner, Alpizar & Company
We specialize in luxury waterfront real estate across Naples' most sought-after neighborhoods — Olde Naples, Aqualane Shores, Royal Harbor, The Moorings, Coquina Sands, Park Shore, Vanderbilt Beach, Pelican Bay, and Port Royal — along with the landmark new developments reshaping the Naples luxury market: Naples Beach Club, Rosewood Residences, Ritz-Carlton Residences, Olana Naples, and 3300 Gulf Shore. As a boutique independent brokerage, every client works directly with Robert or Marlene Alpizar from first conversation to closing — not a junior agent, not an assistant. Naples' luxury waterfront market is defined by constrained supply and persistent demand from high-net-worth relocators, primarily from the Northeast and Midwest. In 2025, single-family waterfront homes in neighborhoods like The Moorings averaged over $5.3M, Port Royal averaged over $23M, and Royal Harbor averaged $4.2M — all with healthy transaction volume despite national market softness. The luxury condo market remains particularly active, with Pelican Bay recording 239 condo sales in 2025 at an average of $2.18M. The combination of Florida's zero income tax, Gulf waterfront lifestyle, and long-term value resilience continues to attract serious buyers at every price point from $1M to $100M+. Each Naples neighborhood has a distinct character. Port Royal and Aqualane Shores are Naples' most exclusive, with bridge-free Gulf access and estate-scale lots. Royal Harbor offers similar Gulf access on the east side of Naples Bay at lower price points, minutes from downtown. The Moorings balances waterfront living with central Naples proximity and the private Moorings Golf & Country Club. Park Shore and Pelican Bay offer the widest range of beachfront high-rise and mid-rise options. Vanderbilt Beach and Coquina Sands anchor the North Naples luxury corridor. Our neighborhood guides cover each community in depth — or contact us and we can help you identify the right fit in a complimentary consultation. Independent brokerages answer to their clients — not to corporate quotas, franchise targets, or referral fee arrangements. At Alpizar & Company, our advice is driven entirely by what's best for your goals. That means telling you when a property is overpriced, advising patience when the market doesn't support urgency, and moving decisively when the right opportunity appears. Over 250 closed transactions and $100 million in Naples luxury waterfront sales have been built on that advisor relationship — something the franchise model structurally cannot replicate. Six landmark developments are currently active in the Naples luxury market. Naples Beach Club by Four Seasons is delivering beachfront residences in the heart of Olde Naples. Rosewood Residences Naples is completing ultra-luxury beachfront condominiums on Gulf Shore Boulevard. The Ritz-Carlton Residences, Naples is delivering 128 residences across five boutique buildings in Vanderbilt Beach. Olana Naples brings estate-scale beachfront living to Coquina Sands. 3300 Gulf Shore is rising in The Moorings with a 16-slip private marina and Doctors Pass Gulf access. The Halcyon brings waterfront living to South Naples Bay. Each development has dedicated pages on our site with full pricing, floor plans, and buyer guidance. The most accurate valuation in a market as specific as Naples luxury waterfront requires a human advisor who knows the neighborhood — not an automated algorithm that can't account for canal position, Gulf access quality, dock dimensions, building reserve health, or renovation quality. Request a complimentary valuation above and we'll provide a specific, defensible price range based on recent closed sales and current competition in your building or neighborhood. We don't round up to get the listing — we price to sell at the highest achievable price for what the market will bear today. Yes — Alpizar Property Management, LLC is our property management division, currently managing a curated portfolio of vacation and annual rental properties across Naples. We focus on quality over volume, with a particular emphasis on Gulf-access waterfront properties. If you're considering a Naples property as an investment with rental income potential, we can evaluate the rental economics alongside the purchase decision — giving you a complete picture before you commit. Call or text us at (239) 438-1102, schedule a video or phone consultation through our calendar link above, or use the contact form on this page. We offer complimentary, pressure-free consultations with no obligation and no sales pitch — just an honest conversation about your goals, timeline, and budget. Whether you're six months from a decision or ready to move this week, we can help you understand where the market stands and what the right move looks like for your specific situation. Over 250 closed transactions. $100 million in Naples luxury waterfront sales. Read what our buyers and sellers say about working with an advisor-driven independent brokerage — and why they come back.New Luxury Developments in Naples
Naples by the Numbers
Exclusive Representation for Naples' Most Discerning Sellers
What's your property worth?
Florida Luxury Home Sales Surge in July 2026 — What It Means for Naples Buyers and Sellers
Florida Luxury Market at a Glance — July 2026: Luxury condo and townhouse sales above $1M up 31%+ statewide. Luxury single-family sales above $1M up 27%+ statewide. July was the second-lowest monthly gain for luxury condos in 2026 — meaning the first…
Frequently Asked Questions
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