Naples Real Estate Market Report — July 2026

The Naples housing market continued to demonstrate remarkable resilience in July 2026, with stronger-than-usual summer sales activity, tightening inventory, and a luxury segment that is outperforming historical norms. According to the July 2026 Market Report released by the Naples Area Board of REALTORS® (NABOR®), which tracks home listings and sales throughout Collier County (excluding Marco Island), the data paints a picture of a well-balanced market moving in a healthy direction.

Here is our breakdown of what the numbers mean — and what they mean specifically for buyers and sellers in the Naples luxury waterfront market.

The Big Picture: Naples Real Estate by the Numbers

The headline story in July is the continued compression of available inventory alongside a meaningful surge in closed sales. Here is a snapshot of where the Naples real estate market stands compared to July 2025:

• Overall Inventory: 4,415 properties — down 21% from 5,586 in July 2025
• Overall Closed Sales: 733 — up 14.5% from 640
• Overall Pending Sales: 762 — down 5.6% from 807
• Median Closed Price: $590,000 — up 2.6% from $575,000
• New Listings: 916 — up 8.1% from 847
• Average Days on Market: 108 days — up 6.9% from 101 days
• Months of Supply: 5.8 — down 33.3% from 8.7 months

The decline in months of supply from 8.7 to 5.8 is perhaps the most telling indicator in the entire report. A year ago, Naples was firmly in buyer's market territory. Today, at 5.8 months of supply, the market is balanced — and tightening.

Inventory Is Shrinking — And That Matters

Demand for Naples homes has outpaced inventory every month since January 2026. The result is a market where available properties are being absorbed faster than they are being replenished, despite a healthy influx of 916 new listings in July.

The number of price reductions is also telling — July reported 970 price decreases compared to 1,296 in July 2025. Sellers are pricing more accurately from the start, which means the era of overpriced listings sitting indefinitely is giving way to more realistic, market-driven pricing.

Certain Naples neighborhoods are already experiencing critically low inventory. Communities like Kensington, Bear's Paw, and Wyndemere have very limited availability, and even Golden Gate Estates east of Collier Boulevard is sitting at just 6 months of supply.

For buyers, the message is clear: the window of opportunity that existed a year ago is closing.

Single-Family Homes: Strong Appreciation Across the Board

The single-family home segment continues to be the strongest performer in the Naples real estate market:

• Single-Family Closed Sales: 407 — up 11.5%
• Single-Family Median Closed Price: $745,000 — up 12.9% from $660,000
• Single-Family Inventory: 2,171 — down 20.3%

In the Naples Beach area, single-family home closed sales surged 37.5% year over year, with the median closed price climbing 31.6% to $2.5 million from $1.9 million in July 2025. In North Naples, the median closed price for single-family homes increased 46.2% year over year to $1,132,500 — a number that underscores how dramatically values have appreciated in some of Naples' most sought-after corridors.

Condominiums: Price Softness, Sales Strength

The Naples condominium market tells a more nuanced story — and one that represents a genuine opportunity for buyers right now:

• Condo Closed Sales: 326 — up 18.5%
• Condo Median Closed Price: $400,000 — down 4.8% from $420,000
• Condo Inventory: 2,244 — down 21.6%

Condominium prices softened slightly while sales volume increased significantly — a combination that signals buyers are actively purchasing at current price levels. In the Naples Beach area (zip codes 34102, 34103, 34108), condo prices decreased 3.7% while closed sales increased 29.6%. In North Naples (34109, 34110, 34119), condo prices decreased 9.7% while closed sales increased 40%.

For buyers who have been waiting on the sidelines in the Naples condo market, these conditions represent one of the more favorable entry points in recent memory. As inventory continues to compress, this window may be short-lived.

The Luxury Market Is Having an Exceptional Summer

Perhaps the most significant development in July's report is the unusual strength of the luxury segment during what is typically the slowest season for high-end buyers. There were 10 sales above $10 million in July alone — including three transactions exceeding $20 million.

As a team that specializes in Naples luxury waterfront properties, this aligns with what we are seeing firsthand. High-net-worth buyers who are typically absent from the Naples market in July are here this summer — actively viewing properties and making decisions. The ultra-high-end market is not waiting for season.

What This Means for Naples Buyers

Buyers who have been adopting a "wait and see" approach should understand that the market is no longer moving in their favor. Inventory is down 21% year over year. Prices in the single-family segment are appreciating significantly. The luxury market is transacting at an unusually high pace for summer.

That said, buyers are taking a more deliberate approach — days on market increased to 108 days, and deals are not falling apart at an unusual rate. The market is balanced enough that patient, well-prepared buyers can still negotiate thoughtfully. The key is being ready to move when the right property presents itself.

What This Means for Naples Sellers

The pricing environment has normalized. The days of wildly inflated asking prices sitting for months are behind us — the reduction in price decreases from 1,296 to 970 tells us that sellers who price accurately are selling, and those who don't are sitting. Accurate pricing from day one, combined with exceptional marketing, is what separates successful listings from stagnant ones.

For luxury waterfront sellers specifically, this summer's high-end activity is an encouraging signal. Buyers are in market. They are qualified. And they are purchasing.

Our Perspective: Naples Luxury Waterfront Market

At Alpizar & Company, we monitor the Bay Colony, Vanderbilt Beach, and Naples waterfront markets every day. The data from July confirms what we have been observing on the ground — qualified buyers are active, inventory at the highest price points is extremely limited, and properties that are priced correctly and presented beautifully are moving.

If you are considering buying or selling a luxury waterfront property in Naples, we would welcome the opportunity to provide you with a personalized market analysis and guide you through today's market with the local expertise your transaction deserves.

Contact Alpizar & Company at (239) 438-1102 or Hello@AlpizarRE.com to schedule a private consultation.

Data sourced from the Naples Area Board of REALTORS® July 2026 Market Report. Statistics track Collier County residential real estate activity excluding Marco Island.